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5 Characteristics of a Successful Bar Franchise Owner

Voodoo Brewing Co - Matteo Rachocki CEO
Thinking of bringing a Voodoo Brewing Co. location to your city, but don’t know if you have what it takes to be a successful bar Franchise Owner? Think again! Voodoo’s franchise opportunities make it easy to become a successful business owner, even if you’ve never set foot behind a bar in your entire life. The Voodoo crew is there to guide you through a step-by-step process from purchase to launch and beyond and will be by your side every step of the way. We already have a globally-recognized product that practically sells itself (because everyone loves beer…especially GOOD beer.) – all you have to do is put it into action! 

Once you’ve taken a look at our bar franchise, you’ll see how Voodoo is different from other franchise opportunities you may have seen before. There can be no reward without a little risk, right? Opening a bar franchise with Voodoo gives you the chance to maximize your potential success in your market, at a fraction of the risk that’s involved with opening your own bar from scratch.

Why is the Voodoo Brewing Co. model different? Because we care! 

We want each of our franchises to be as successful as our original locations in PA, and we’ve streamlined every aspect of business ownership to make this process as easy as possible for you! We’ve developed the Voodoo Brewing Co. franchise model over 10 years and have launched 7 (and counting) successful test markets all across the country. Now… it’s your turn! 

Here are some of the traits we’ve found will help you during your journey to becoming the Ultimate Bar Franchise Owner! Here are some tried and true characteristics that we’ve found will kickstart your effectiveness as a new Voodoo Brewing Co. Franchise Owner!

#1 – You’re a BADASS

Alright, alright – we already KNOW you’re a badass if you’re considering or have recently become an Owner of your very own Voodoo bar franchise, but this trait is actually very important. 

Crucial, if you will. Restaurants and bars are one of the most chaotic yet rewarding industries, and you’re going to have to master the art of not giving a f*ck. Staying calm under pressure and being an all-around badass is a trait that will get you very far in the hospitality industry. 

Besides, the Voodoo Brewing Co. ethos is completely rooted in badassery. It’s important that our Franchise Owners know that they are part of a structured company that knows how to have fun. It’s imperative to our business operations that we serve a quality product (ahem… the best beer ever) and that we (and our employees) have fun while doing it.

 If this sounds like you, let’s move on to the next trait of a successful bar Franchise Owner – you want to make some money! 

#2 – You Want to Make Money!

Not to brag or anything, but a Voodoo Brewing Co. bar franchise brings in some serious cash for the average Franchise Owner, with minimal investment. According to our 2020 FDD stats, Voodoo Brewing Co. franchises gross roughly $586K on average per year.* So if you feel like you are ready to take on a bar franchise that already has proven results, Voodoo Brewing Co. is the franchise for you. 

It’s also very important that a bar Franchise Owner is business-savvy and understands the basics of business practices and economics. You are running a business, after all. This is one of the most sought-out traits of a business owner: the ability to make split decisions that will maintain efficiency and are cost-effective for the company. Luckily, our operations are built on a six-person team,  so you can keep costs down while letting profits soar. 

We’ve already built a globally-recognized brand in Voodoo Brewing Co.-  all you have to do is have an “all-in” mentality and lead your team to greatness with that business-savvy trait that made you want to become a bar Franchise Owner in the first place! 

#3 – You’re a Communicator 

In order to lead a successful team, it’s very important to have excellent communication skills to keep everyone on the same page and working together. After all, our Voodoo bar franchise plan runs on efficient, but tight, staff procedures which mean every piece of the machine has to work simultaneously together. 

Ever heard the phrase “the sum of all parts is greater than the whole”? This means that every person can become greater than they are on their own when they work together as a cohesive team. It’s up to you as the leader and Franchise Owner to guide your team to success and the best way to do that? Communication! 

Staying hands-on with your team is a great way to ensure that you are reaching economic efficiency and aren’t wasting any additional labor or products, and also helps maintain the “tight-knit” environment. You’ve seen establishments where it’s clear the owner is hardly ever around and doesn’t care much about the business. It certainly shows when an owner, whether a privately-owned company or a franchise, doesn’t put their heart and soul into the business. 

We aren’t saying you have to be there every day or you can’t operate this business remotely, but it is imperative that you communicate your standards and your expectations to those you trust to run your business. Which leads us to our next trait… 

chugging at a craft brewery franchise location

#4 – You Know How to Trust People

Since you cannot physically be there during all operating hours of your business, especially if you run on a 7-day weekly schedule, you’ll have to find people you trust to run operations when you can’t be there. Another key aspect of a successful business owner, particularly of the bar franchise variety, is finding an outstanding team of people who you trust to carry the torch of personality and company morals through the years. 

People will stay at jobs they feel provide them with a sense of responsibility and trust them to do their job correctly, and this builds employee loyalty – which is one of the most valuable assets of your entire company. When employees feel trusted and valued, they will go above and beyond, and that attitude of gratitude is passed on to your customers.

Constant communication is the best way to get your message from the top-level all the way down the company’s structure with the fewest number of “translations” on the way down. Since Voodoo Brewing operates on a fairly small team per franchise, this task is not as daunting as it may seem. Building a company environment with your ideal practices is easy with the Voodoo Brewery Franchise model, we give you all the tools to make this a streamlined and easy process while giving you the space to maintain your own style and flair.

There are many apps and tools to use to make staff-wide communication easier and your message transparent. We all know how information gets through the grapevine after all. With effective communication and a badass team of trusted members, you will go far as a successful Bar Franchise Owner.

#5 – You Love High-Energy and Fast-Paced Work Environments 

Have you ever paid attention during a dinner rush at your favorite restaurant or happy hour at your favorite bar? If the team is running efficiently, you may not even notice that the staff is performing multiple tasks at an extremely high rate of accuracy and volume. However, that can easily fall apart as the staff becomes stressed or overloaded. About 100 things can (and do) go wrong at any given moment during a restaurant’s busiest hour and as the leader and captain of this ship – it’s up to you to make sure it stays afloat. 

As a successful Bar Franchise Owner, you have to know that being “in the weeds” can be a great thing, it means you’re pushing your limits and you are a popular business. Now you don’t want your employees to feel like they are constantly drowning, but a busy shift gives your staff the opportunity to perform at their highest-functioning levels. 

A trait of a successful bar Franchise Owner is being able to thrive in these high-energy and fast-paced work environments because it’s all about how you handle that crunch time rush that will gear you towards success. Customers notice how you delegate tasks and manage crises during your busiest hours and it will reflect their loyalty to your business. 

Keep rolling with the punches and know that even in the “weediest of weeds” – there is always a light at the end of the tunnel (even if that’s just closing time!) Maintaining a calm presence in the midst of chaos will keep your staff pushing on and your customers impressed with your “cool as a cucumber” performance. Remember that your vibe trickles down to the rest of the staff, if you stay there as a beacon of clarity and support, your staff will maintain that attitude throughout the shift as well. 

Now that you know the basics of being a successful bar Franchise Owner, what are you waiting for? If you’re a badass who loves beer and making profits, knows a thing or two about business strategies like communication and trusting your team, and thrive in high-energy environments – a Voodoo Brewery Franchise is the opportunity you’ve been looking for! The beer practically sells itself and with our fun ethos and company values, you’ll look forward to “coming into the office”. 

Since 2005, Voodoo Brewery has created a premium-quality craft beer that is known by beer aficionados around the world. Our franchise opportunities take all of the guesswork and heavy-lifting out of owning a brewery – you don’t even have to have any brewing knowledge or equipment – we deliver Voodoo’s premium craft beer directly to you! 

Don’t just take our word for it, whether you are simply intrigued or have been thinking about investing in a Voodoo Brewing Co. bar franchise, the time to act is now. With the amount of time it takes to launch a new franchise, if you invest in your future now, you’ll be ready to launch just in time for the busiest beer season of the year. 

Please view our franchising opportunities page for more information.

*Numbers obtained from our 2020 FDD.

Own an anti-corporate, pro-fun brewery franchise.

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